It's a perfect summer to be a sad girl. Vibe out by plugging in those headphones and getting in your feels.
"Sad and hot" is the new "fun and flirty." Let that mascara run, girl! No one needs to know if it's from tears or sweat.
We are a lifestyle brand with loads of experience in panicking.
Panic Pillow was initially created as a zine in 2017. Inspired by the very primitive notion of screaming into pillows, "Panic Pillow" opened a discussion about demon possessions, a lack of toilet paper, and feeling inadequate after misspelling a word.
Since 2017, our fears have, of course, evolved, but they're certainly still present. In fact, it feels like things have only gotten worse. There's always a good reason to panic; our goal is to let you (but, like, in a healthy way that's also supportive).
Happy on the outside, screaming on the inside.